Now Hiring - Sales and Marketing Director - Assisted Living in Delray Beach, FL

Arden Courts of Delray Beach is hiring a Sales and Marketing Director- Memory Care Advisor!

ProMedica Senior Care, formerly HCR Manor Care, provides a range of services, including skilled nursing care, assisted living, post-acute medical and rehabilitation care, hospice care, home health care and rehabilitation therapy.

The Sales and Marketing Director- Memory Care Advisor is responsible for building and maintaining Assisted Living occupancy through the implementation of a facility marketing plan and application of sales techniques.

• Regularly and customarily spends majority of their time engaged in growing move-ins
• Maintains a thorough knowledge of the buildings products and services, resident care related capabilities and physician relations.
• Effectively uses customer relationship management (CRM) systems and tools to manage referral source sales
• Develops relationships with a growing base of referral sources, leading to a consistent flow of quality referrals to the building
• Effectively uses IMPACT sales process to build relationships with inquiries resulting in commitment to move-in
  

Move-in Process Responsibilities

• Application for move-in is completed prior to move-in along with tracking to screen residents for financial appropriateness
  

Market Planning and Analysis

• Develops and executes an annual sales and marketing plan and manages available resources to meet building objectives, within budget
  

Promotion/PR/Advertising Responsibilities

• Maintains a media contact list. Writes and submits press releases with photos to local media monthly as outlined in sales and marketing plan
• Maintains current data base and develops monthly topical communications to inquiry leads
• Works with Corporate Marketing Communications Manager and Manager of Market Development in the development of print advertisement, brochures and media campaigns
  

Customer Satisfaction

• Models customer service principals throughout the building and promotes appreciation of our customers’ needs with every employee
  

Evaluated on:

• Total revenue at/above budget
• Total occupancy at/above budget
• Sales calls met/exceeded goal
• Conversion ratios met/exceeded goal
• Completes and submits required sales and marketing reports

In return for your expertise, you’ll enjoy excellent training, industry-leading benefits and unlimited opportunities to learn and grow. Be a part of the team leading the nation in healthcare.